[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.vthk.sk\/zmluva-o-vyhradnom-predaji-zrozumitelne-a-jednoducho\/#Article","mainEntityOfPage":"https:\/\/www.vthk.sk\/zmluva-o-vyhradnom-predaji-zrozumitelne-a-jednoducho\/","headline":"Zmluva o v\u00fdhradnom predaji – zrozumite\u013ene a jednoducho","name":"Zmluva o v\u00fdhradnom predaji – zrozumite\u013ene a jednoducho","description":"Predstav si, \u017ee pred\u00e1va\u0161 nie\u010do fakt super – napr\u00edklad origin\u00e1lne oble\u010denie, pr\u00e9miov\u00fa k\u00e1vu, alebo si na\u0161iel \u0161ikovn\u00e9ho v\u00fdrobcu nie\u010doho. A teraz pr\u00edde niekto, kto chce pred\u00e1va\u0165 tvoje veci, ale chce by\u0165 jedin\u00fd, kto to smie robi\u0165. Tu prich\u00e1dza do hry zmluva o v\u00fdhradnom predaji. \u010co je zmluva o v\u00fdhradnom predaji? Je to dohoda medzi dod\u00e1vate\u013eom […]","datePublished":"2025-05-06","dateModified":"2025-05-06","author":{"@type":"Person","@id":"https:\/\/www.vthk.sk\/author\/#Person","name":"","url":"https:\/\/www.vthk.sk\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/093836c6bc976bea6a4c3cd39f9136c261430c33201aa865249fef2be34e3fdb?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/093836c6bc976bea6a4c3cd39f9136c261430c33201aa865249fef2be34e3fdb?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"vthk.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.vthk.sk\/wp-content\/uploads\/promotional-products-694787_640_1.jpg","url":"https:\/\/www.vthk.sk\/wp-content\/uploads\/promotional-products-694787_640_1.jpg","height":0,"width":0},"url":"https:\/\/www.vthk.sk\/zmluva-o-vyhradnom-predaji-zrozumitelne-a-jednoducho\/","about":["Firmy"],"wordCount":421,"articleBody":"   Predstav si, \u017ee pred\u00e1va\u0161 nie\u010do fakt super – napr\u00edklad origin\u00e1lne oble\u010denie, pr\u00e9miov\u00fa k\u00e1vu, alebo si na\u0161iel \u0161ikovn\u00e9ho v\u00fdrobcu nie\u010doho. A teraz pr\u00edde niekto, kto chce pred\u00e1va\u0165 tvoje veci, ale chce by\u0165 jedin\u00fd, kto to smie robi\u0165. Tu prich\u00e1dza do hry zmluva o v\u00fdhradnom predaji. \u010co je zmluva o v\u00fdhradnom predaji?Je to dohoda medzi dod\u00e1vate\u013eom (napr. v\u00fdrobcom) a distrib\u00fatorom\/predajcom, \u017ee ur\u010dit\u00fd produkt sa bude pred\u00e1va\u0165 iba cez jednu konkr\u00e9tnu osobu alebo firmu v danom regi\u00f3ne alebo krajine.Jednoducho: ke\u010f si napr\u00edklad dovozca \u0161peci\u00e1lnej \u010dokol\u00e1dy z Talianska a podp\u00ed\u0161e\u0161 zmluvu o v\u00fdhradnom predaji, znamen\u00e1 to, \u017ee nikto in\u00fd na Slovensku t\u00fa \u010dokol\u00e1du pred\u00e1va\u0165 nem\u00f4\u017ee – len ty. A to je pre teba celkom v\u00fdhra, nie?Pre\u010do sa tak\u00e1to zmluva jednozna\u010dne oplat\u00ed? Istota pre predajcu – ke\u010f niekto investuje do marketingu, reklamy a predaja, chce ma\u0165 istotu, \u017ee ho niekto in\u00fd nedobehne. Lep\u0161ia kontrola zna\u010dky – v\u00fdrobca si m\u00f4\u017ee vybra\u0165, kto bude produkt prezentova\u0165 a ako. Motiv\u00e1cia pred\u00e1va\u0165 – v\u00fdhradn\u00fd predaj \u010dasto znamen\u00e1 vy\u0161\u0161\u00ed zisk, tak\u017ee sa ten, kto pred\u00e1va, viac sna\u017e\u00ed.Ale pozor – neznamen\u00e1 to, \u017ee je to v\u00fdhodn\u00e9 v\u017edy. Zmluva o v\u00fdhradnom predaji m\u00f4\u017ee by\u0165 aj zav\u00e4zuj\u00faca.Na \u010do si da\u0165 pozor?Obmedzenia – zmluva \u010dasto ur\u010duje \u00fazemie, kde sa pred\u00e1va, aj \u010das (napr. v\u00fdhradn\u00fd predaj na 2 roky v r\u00e1mci SR).Minim\u00e1lny odber – v\u00fdrobca m\u00f4\u017ee chcie\u0165, aby si mesa\u010dne odobral aspo\u0148 X kusov. Ak to nespln\u00ed\u0161, m\u00f4\u017ee zmluvu zru\u0161i\u0165.Sankcie – ak poru\u0161\u00ed\u0161 podmienky, m\u00f4\u017ee\u0161 plati\u0165 pokutu. Preto treba \u010d\u00edta\u0165 v\u0161etko ve\u013emi pozorne.\u010co obsahuje t\u00e1to zmluva?Administrat\u00edvne a pr\u00e1vne spr\u00e1vna zmluva o v\u00fdhradnom predaji by mala obsahova\u0165:n\u00e1zvy zmluvn\u00fdch str\u00e1n,predmet zmluvy,\u00fazemie a trvanie v\u00fdhradn\u00e9ho predaja,povinnosti oboch str\u00e1n,podmienky ukon\u010denia zmluvy,zodpovednos\u0165 a sankcie.Ak si nie si ist\u00fd, rad\u0161ej si to nechaj skontrolova\u0165 pr\u00e1vnikom – lebo aj len jedna veta m\u00f4\u017ee sp\u00f4sobi\u0165 \u00fapln\u00fa neplatnos\u0165.Kedy sa ti to m\u00f4\u017ee hodi\u0165?Ke\u010f dov\u00e1\u017ea\u0161 zahrani\u010dn\u00fd tovar a chce\u0161 si „poisti\u0165“ slovensk\u00fd trh. Ke\u010f m\u00e1\u0161 exkluz\u00edvne pr\u00e1vo na predaj nie\u010doho jedine\u010dn\u00e9ho. Ak chce\u0161 budova\u0165 zna\u010dku a nechce\u0161, aby to pred\u00e1vali aj in\u00ed za dumpingov\u00e9 ceny.                                                                                                                                                                                                                                                                                                                                                                                          4.3\/5 - (23 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Zmluva o v\u00fdhradnom predaji – zrozumite\u013ene a jednoducho","item":"https:\/\/www.vthk.sk\/zmluva-o-vyhradnom-predaji-zrozumitelne-a-jednoducho\/#breadcrumbitem"}]}]